Maureen Jack-LaCroix

Creative Director

Maureen is an inspiring speaker, workshop facilitator and environmental educator with over 15 years of experience delivering engaging ‘sustainability’ programs for adults in community and workplace as well as teachers and students in secondary schools. As the Founding Director of Be The Change Earth Alliance, she has activated thousands of individuals to make positive environmental behaviour change by connecting the big global issues to personal lifestyle choices. Through BTCEA Maureen developed an adult education program of symposia and action circles, wrote the Be The Change Action Guide and produced The Great Turning community engagement events. She went on to collaborate with secondary school teachers on the iterative design and development of ‘SLS: Student Leadership in Sustainability’ EE learning resources and teacher aides. Maureen is also working with a wide variety of businesses to bolster employee engagement through sustainability programs in the workplace. Maureen was honoured as the ‘2017 Outstanding Individual in an Organization’ by EECOM, the Canadian Environmental Educators Association, nominated as the 2018 YWCA Environmental Woman of Distinction and received the Hidden Hero award from MP Joyce Murray in 2018 for her work in environmental education.

Before dedicating her life to environmental sustainability, Maureen was the CEO and Creative Director of Jack of Hearts Productions, creating the annual Slam City Jam skateboard championships, the annual Music West Festival, managing the Tears Are Not Enough Liveaid fundraising enterprise and producing several TV music specials.

Eugenia Serrano

Operations and Program Coordinator 

Eugenia began at BTCEA as a volunteer through the Arts Internship Program in the Summer of 2015 and stayed with us as a Program Assistant until October 2016. Two years later, after working as an Administrative Assistant for Lookout Society and volunteering with Battered Women Support Services, she returned to BTCEA as the Program and Operations Coordinator. Eugenia completed a History and Political Science degree at UBC, focused on social justice and development in global affairs. Never having been formally taught about environmental sustainability in high school, Eugenia took it upon herself to get informed on the intersection of environmental and social justice. Eugenia loves working and developing programming that focuses on teaching youth relevant and contemporary issues surrounding environmental sustainability and exploring its social implications.

As a Program Coordinator, Eugenia has been responsible for the management and upkeep of the SLS Program and as Operations Coordinator, she has been responsible for many organizational needs, including website development and administrative organization. She has been an outstanding asset to the organization, bringing her competence and reliability to the fore while acquiring great skill in supporting and managing other staff and projects.

Gagandeep Kaur

Administrative Intern

Gagandeep has been an Administrative Assistant at Be the Change Earth Alliance since January 2019. Gagandeep is responsible for assisting with key revisions and development of our Student Leadership in Sustainability program, providing program support and assisting with assessments and evaluations of ongoing programs.

Gagandeep is completing North American Business Management Applied Post Baccalaureate Diploma at Capilano University. Gagandeep has a science background with a Master's Degree in Physics, and a Bachelor's of Education with one year of teaching experience.

Erin Leckie

Consultant and Facilitator

Erin started full-time with BTCEA from June 2011, first as Program Manager, and then stepped into the Executive Director role from June 2016 until March 2019. Erin is now in a consultant and facilitator role for the organization, giving space for new leadership and energy to infuse this amazing organization.

An experienced and well-traveled outdoor and environmental educator and guide, Erin’s passion for environmental sustainability and social justice led her to join Be The Change in the collaborative creation of the groundbreaking new sustainability curriculum for high school students in 2011. She has Diplomas in Wilderness Leadership, Adventure Guiding, Holistic Bodywork, and a degree in Adventure Tourism Management, along with a variety of other courses and programs, many focused on leadership development and immersing herself in indigenous ways of being and allyship. Erin has sought out opportunities to be involved in building up others’ leadership capacities and fostering a shift in societal norms through community initiatives since she was young.

Since Erin joined BTCEA, she managed and co-created BTCEA’s Student Leadership in Sustainability (SLS) program, along with facilitated SLS workshops and teacher professional development, Awaken & Change Symposiums, and fostered the human resources at BTCEA. As Executive Director, she enjoyed pushing her creative capacity to support environmental and social justice education in emergent ways through new programs and approaches. She led the creation and implementation of Waste Watchers, Climate Action Champions, and Citizen's of the Future youth programs, with a soft spot for building youth's leadership capacity.